Pricing + Services+ Statistics

Boye Yarn Crafts + One Social Girl

Social Media Management + Photography + Graphic Design:

  • Manage, create, and schedule all content for social media channels including Instagram, Facebook, and Pinterest.

  • Write all captions in an engaging style that encourages interaction among our online community.

  • Shoot photos and videos for use on social media.

  • Develop content calendars for social media posting and ensure everything is posted in a timely manner.

  • Maintain a consistent posting schedule that engages the Boye social media audience and aligns with specific events.

  • Write all captions for social media posts.

  • Utilize unique and engaging hashtags to reach a wider audience.

  • Create an ongoing conversation with your audience through a timely response to comments on all channels.

  • Design graphics for social media posts.

Current Pricing:

  • $2600 per month

Boye Social Media Growth + Engagement:

  • Upon taking over the Boye social media in 2015 after being brought on by Michele Muska, I created the @boyeyarncrafts Instagram account and grew it to what it is today. I have also grown the Facebook account and created highly engaged posts on all channels.

  • I started several unique hashtags that have become very popular among our community!

  • I launched a monthly takeover series called the #BoyeTakeover where I invite a maker in the Boye community to take over our feed for a week and give us a sneak peek into their design process and how they use Boye tools to create their handmade goods.

    • I contact each maker, send them a pitch of the takeover, and correspond with them as they submit their posts.

  • I started a weekly video tip series called #BoyeTuesdayTip where I record video tips featuring knitting, crochet, loom, and other Boye tool techniques.

Plans for Future Growth:

  • I would love to share more behind the scenes content from the Boye offices.

  • Share the design process when creating new tools.

  • Continue highlighting small business owners who use Boye tools with takeovers, giveaways, and a “Day in the Life” feature our Instagram stories.

  • Giveaways!! If we were able to share one giveaway a month I know that would grow our following dramatically in a short period of time!

Please let me know if you have any questions! I look forward to continuing our relationship and growing the Boye community! I would love the opportunity to grow this position and potentially take on more work from the Simplicity brand moving forward. Thank you again for the opportunity to work with this company!

Meredith Cowser

Email: meredith@onesocialgirl.com

Phone: 972-989-9471